Wednesday 26 May 2010

EU grant for Green Tourism in the Broads


Earlier this year, Green tourism projects in the Norfolk Broads received a 500, 000 Euro grant from the EU, made available by the STEP initiative (Sustainable Tourism in Estuary Parks).

This follows a success in 2006, when The Broads became the first English National Park to receive the European Charter for Sustainable Tourism, an award which has no doubt helped to attract funding.

The Broads will be working in partnership with the Biesbosch National Park in the Netherlands and the Schelde Estuary, Belgium, where yesterday (11th May 2010), Ian Russell, Chairman of the Broads Tourism Forum attended the launch.

Ian said: “Funding of this type presents a range of wonderful opportunities to deliver new initiatives which will help Broads tourism businesses and improve the visitor experience. Programmes like STEP also create opportunities for the Broads Authority and the private sector to develop closer working relationships.”

Plans to use the funding include the launch of a new website (www.enjoythebroads.com), a visitor lead conservation fund, the promotion of a Green Tourism Business Scheme and an increase in waterway electricity charging points. The area between Ludham Bridge and How Hill has been selected specifically to receive a portion of the funding to put towards improving its tourism and information facilities.

Bruce Hanson, Broads Authority Head of Tourism said: “This funding gives us a tremendous opportunity to do many things that we have wanted to do for a long time but have not had the resources for. It provides a great boost for sustainable tourism in the Broads and we are particularly pleased to be working very closely with the Broads Tourism Forum to achieve our aims.”

Lucy's article was also posted by Responsible Travel

For further information, see:

http://www.broads-authority.gov.uk/news/press-releases/2010/european-funding-to-promote-green-tourism-on-the-broads.html

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